Diamonds redefined

At Precision Cut, our relentless passion for creative innovation with diamonds drives us. Our mission is clear: to consistently surpass client expectations by delivering exceptional diamond design solutions. Fueled by innovation, creativity, technical solutions and an unyielding commitment to excellence, we craft bespoke diamond designs that fulfill our clients' unique needs. Collaborating closely with our customers, we co-create visionary diamond designs that inspire and redefine the boundaries of imagination.

We are devoted to pushing imaginative and technical boundaries, persistently creating designs that spark emotions, solve technical challenges, and leave enduring impressions.

At Precision Cut, we proudly embrace our role as DiamondVisioneers, where diamond expertise, visionary thinking, and engineering skills converge, to redefine diamonds.

DIAMONDS REDEFINED

What we do

Precision Cut specializes in developing, improving, and manufacturing entirely original or existing diamond cuts tailored to your needs. Your conceptual ideas or specific demands, encompassing shape preferences, optical performance criteria, and dimensional tolerances, drive the interactive design and development process.

We have a proven track record in creating new cuts and enhancing existing designs to elevate their optical performance, refine manufacturability, or optimize production efficiency.

Our engineering team designs specialized tools and equipment for efficient, customized manufacturing aligned with your specifications or to tackle specific technical challenges.

Our skilled artisans are proficient in the intricate art of cutting and polishing diamonds, particularly in the small to very small size range, while maintaining exceptionally high dimensional tolerances.

Moreover, our innovative craftsmanship extends to creating unique tools, such as viewers, that eloquently articulate and illuminate the narrative behind your diamonds or align them with state-of-the-art customer support tools already established in the market.

At Precision Cut, we eagerly assist in technically demanding diamond-cut-related areas that might be new to us but where our wealth of knowledge, skillset, and experience can be of value to you.

BespokeCut

Crafting Unique Diamond Cuts

MicroCut

Precision in Diamond Cutting

NovaCut

Innovative Diamond Applications

SpecialCut

Pioneering Diamond Innovations

Who we are

At Precision Cut, our principal DiamondVisioneer is Mark Goossens, a seasoned professional with a wealth of experience in the diamond business. Mark's career in the industry has encompassed various roles, ranging from top-tier leadership roles within diamond companies to numerous advisory roles.

His expertise spans a broad spectrum, overseeing strategic planning, operational functions, finance, compliance, branding, and marketing. Mark's engineering background allowed him to be instrumental in pioneering the development of exclusive measurement tools and cutting-edge equipment for diamond manufacturing and optical analysis.

Alongside Mark, our team comprises numerous other engineers, skilled diamond artisans, and proficient tool developers within our own R&D and production facilities.

This collective expertise collaborates closely, transforming ideas into tangible concepts and innovative products.

How we work

At Precision Cut, we are committed to efficiently delivering tailored products and services while fostering an environment built on mutual trust and understanding and adhering to strong ethical principles.

Our Methodology

Our structured protocol comprises three distinctive phases, flexibly adapted to suit each customer's unique requirements:

Phase 1: Development

- Engage in detailed discussions to outline customer needs.

- Complete comprehensive product requirement documentation.

- Define project scope and pricing parameters.

- Establish the extent of our involvement and collaborate on NDA and MOU agreements if required.

- Collaborate closely with customers to present conceptual proposals, integrating these into jewelry concepts as needed.

- Finalize selected concepts and craft prototypes.

- Negotiate final agreements, including IP protection, when necessary.

Phase 2: Supply

- Fine-tune production procedures and define materials used (rough and recuts).

- Conclude supply agreements and provide detailed price quotations. Offer technical support if production is external to our facilities.

- Procure base materials and commence production.

- Ensure stringent product certification standards.

Phase 3: Marketing

- Develop tailored marketing strategies based on specific requirements.

- Establish brand development and craft a comprehensive brand bible.

- Implement targeted advertising campaigns.

- Craft the product's presentation for the market.

- Oversee merchandising efforts and conduct comprehensive salesforce training.

Our Perspective

We recognize the increasing significance of non-natural diamonds and embrace the ongoing debate between natural and lab-grown diamonds. Valuing the distinct characteristics of each, we acknowledge the unique potential non-natural diamonds offer in terms of availability, appearance, and cost-effectiveness.

Our Commitment to Integrity

Transparency and compliance are at the core of our operations, addressing concerns associated with both natural and lab-grown diamonds. We adhere to industry norms set by reputable entities such as DeBeers BPPs and the RJC's protocol, ensuring the transparency and integrity of our supply chain and products.